's a critical media literacy piece, so what young people are learning is, number one, what media is teaching them that they may not recognize on the surface, but how to look deeper into all sorts of media. and then once they can do that, they are able to then produce media. so we like to say that it's really counter-hegemonic, which, broken down, means that it's empowering instead of disempowering for them. they gain agency from it, so when they look at how they are able to create, it's inspiring for them and they believe that they can make change. >> brown: at another cleveland school, orchard stem middle school, students are also participating in the project as part of their class curriculum. after spontaneously warming up with song in the school hallway... >> ♪ where is the love? >> brown: ...they packed flip cams to document some of what goes on in the public housing complex where many in the group live. they interviewed people in the neighborhood, including the head of a social service agency that feeds the poor and homeless. several told us about problems they hope to share and fix.